WECOOK
Cook,Connect,Create
The future of F&B is collaborative. Welcome to WeCook...
Empowering home-based food entrepreneurs and drop shipping providers through a dynamic ecosystem built on 16 foundational energies—strategic, emotional, and operational.
Core Value Proposition:
At WeCook, we don’t just connect partners—we activate them. Our hybrid incubator and fulfillment accelerator is designed to help food businesses thrive through education, infrastructure, and scalable systems. Whether you're a passionate home cook or a logistics powerhouse, our platform is built to make your offer irresistible.
Why develop Home Based F&B Business?
Home-based businesses are becoming a cornerstone of the evolving food and beverage landscape. As more individuals prioritize spending quality time at home with loved ones or opting out of the traditional rat race, these ventures offer a flexible alternative to part-time work. The true value lies in the freedom to choose how you spend your time, making it more about life enjoyment than just earning a living. With the right strategies and timing, a home-based business can be a sustainable and profitable endeavor.
The way WeCook teaches and develops HBB's is to keep things simple. We use HBB's as our central kitchens and fulfilment centres. We call them Drop Shipping Providers.
By leveraging on multiple Drop Shippers to market the same products through their own sites, we create a traction for these HBB's and a consistent order placement. This will ensure sustainability and profitability of all our HBB's within our eco-system.
HBB's now have a choice of marketing their own products, become a fulfilment centre or both. The practicality of this collaboration is what makes a win-win situation.
What are Drop Shippers?
Drop Shippers are normal people who choose to seel food and beverage products online insted of a normal physical shop. They choose to do this because the numbers for food orders speaks for itself. In the past year alone in 2024, more than 60% of Singapore's population order in at least once a week. That is a whopping 3.6 million orders on a weekly basis. Industry experts predict this number to grow stronger with the projections of the market hitting 1 billion dollars by 2030.
The best part of being a drop shipper is that you already have a reasy to sell product. This is definitely the business for side hustlers and people who do not want to get their hands dirty being in the business. Who says that being in F&B is tough. Most people simply have not found out the cheat codes.
It is also a scalable business model. A drop shipper can have as many brands as he wants. There is no limit to how many online channels a drop shipper can have. Some drop shippers may even sell their sites to make a tidy profit when they build a business which is successful.
This is a risk averse business model. A drop shipper does not hold any stock, or manage fulfilment. Once you sign up with us, you will have access to a plug and play business model. Choose from a catalogue of cuisines. WeCook handles onboarding, website development, menus and fulfilment.
The Synergy: Why this ecosystem works?
All the stakeholder gains from the home based business model. You have access to scalable productions, shared resources and built in sales channels. There is zero inventory, ready made products and fulfilment is handled.
The advantages of being a Home Based Business
Low Barrier to Entry
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No need for high upfront investment in commercial kitchen infrastructure
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Affordable entry make it accessible to aspiring entrepreneurs
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Eliminates licensing and compliance headaches - WeCook handles that
🔧 Home kitchens produce artisanal products at a comfortable pace
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Usually produced from scratch with a deep focus on quality and consistency.
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When trained properly and audited regularly, it entails better food safety, and quality control
📦 Built-In Fulfillment Ecosystem
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Home businesses can produce and fulfill orders via drop shippers
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Packaging support with streamlined logistics integrated into drop shippers websites to enable automated delivery and/or pick up.
🤝 Collaborative Growth
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Shared space fosters networking, idea exchange, and partnerships
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Entrepreneurs can co-develop products, share suppliers, or bundle offerings
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Builds a sense of community and mutual support
📚 Education & Mentorship
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Workshops teach commercial cooking, pricing, branding, and fulfillment
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Home businesses gain real-world skills to run sustainable operations
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Access to mentors and successful case studies accelerates learning
The advantages to Drop Shippers
🚚 Ready-to-Sell Products
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Drop shippers don’t need to create or cook anything
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They simply market and sell products made by the home business
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Ideal for influencers, freelancers, or side hustlers
📈 Scalable Inventory Without Risk
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No need to hold stock or manage fulfillment
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Products are made and shipped by WeCook’s delivery partners
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Enables rapid scaling without capital investment
🔄 Multiple Sellers, One Product
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5–10 drop shippers selling the same product increases visibility and demand
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Creates a mini sales force for each home business
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Builds traction faster than solo selling
🧩 Plug-and-Play Business Model
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Drop shippers can choose from a catalog of proven products
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WeCook handles onboarding, training, and matching
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Reduces startup time and complexity
🌱 The Synergy: Why This Ecosystem Works
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Stakeholder Gains From the Model Home-Based Business
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Scalable production, shared resources, built-in sales channels
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Drop Shipper: Zero inventory, ready-made products, fulfillment handled
Co-Work Stations
DROP SHIPPING BENEFITS
Join Our Community Today!
Hygiene compliance when you tag on our specialty home based business. Fulfilment will be done by our HBB partners
Scale and multiply your businesses, without you ever being in it.
Collaborate with Like-Minded Food Entrepreneurs. Be mentored by industry professionals. Incubator programs for the select few.
Own an online business. Sell online and enjoy fulfilment services, delivery platforms and in-house and external B2B customers.
Professional Support and Guidance. Business, Marketing and Social Media services all in one place.
Low start up cost, own a fully functional F&B business 7 days a week. Leverage on current businesses and platforms.